Origin Story
Our Story
Built from firsthand experience in the arts, ArtsRising bridges creative purpose with the systems that help organizations grow.

How it began
A practical system for creative organizations.
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Born from firsthand experience in the arts, ArtsRising was founded by Grace Cho, an artist and entrepreneur who founded and led the New Orchestra of Washington. Like many in the nonprofit world, Grace wore countless hats—strategist, marketer, fundraiser, and visionary. But as she immersed herself in the evolving digital landscape, she quickly realized the immense challenges small nonprofit arts organizations face: navigating the complexities of ever-changing marketing technology without the high-level resources or expertise that larger organizations can access.
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Grace saw an urgent need for a bridge between the vibrant creativity of the arts and the sophisticated, often overwhelming, tools of the digital age. Driven by a passion to empower other nonprofit arts organizations, Grace created ArtsRising that demystifies marketing technology, providing tailored, scalable solutions that help arts organizations thrive in the digital era.
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Today, the company stands as a champion for the arts, blending innovation with empathy to ensure that nonprofits have the tools they need to tell their stories, engage their audiences, and sustain their missions in a rapidly changing world.
Latest thinking
Blog
Building Modular, High-Converting Event & Donation Pages for Nonprofits (+ Free Checklist)
Designing an event or donation page is not just about sharing details or adding a form. These pages are where interest turns into action, where someone decides …
Patron Journey 4: Actions to achieve segment goals
In this Patron Journey series, we’ve been discussing how to use the ArtsRising system to build a Patron Journey: a breakdown of goals for different sections of …
Designing Navigation That Drives Action
Many nonprofit menus grow out of internal org charts rather than visitor goals. The result is a site that looks organized to staff but feels confusing to suppor…
Best Website Structure Templates for Nonprofits (+ Free Template Pack)
Designing a nonprofit website is not just about making it look appealing — it is about building a structure that makes it easy for visitors to understand who yo…
